Unacademy
Unacademy sponsors 1 property, mostly cricket, and has 2 campaigns on record.
3 of 11 rows confirmed on their sourceHow we check
See how Unacademy compares with UpGrad and DuolingoA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose
Sponsorships
Season by season, then every row newest first with what our check found on its source.
Back-of-shirt sponsor · Team · 2021
Back-of-shirt sponsor of Kolkata Knight Riders, 2021–2022.
8 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · 16 Mar 2026
Unacademy sponsored Ayush Bhandari on YouTube; the most recent tracked video is 'Living With World’s Largest Lizard On Earth!' (2026-03-16). Detected from the video by SponsorRadar, not announced.
Integrated segment · YouTube · 2026
Unacademy is listed among Nitish Rajput's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · 2026
Unacademy is on Mister Proton's YouTube sponsor wall, carried in 3 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · 2026
Unacademy is on Mohak Mangal's YouTube sponsor wall, carried in 2 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · Undated
Unacademy is listed among Sourav Joshi Vlogs's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Unacademy is on Live Insaan's YouTube sponsor wall, carried in 3 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · Undated
Unacademy is on GetsetflySCIENCE by Gaurav Thakur's YouTube sponsor wall, carried in 2 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · Undated
Unacademy is on Gaurav Thakur's YouTube sponsor wall, carried in 3 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Ambassadors
Talent named in Unacademy's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Sachin Tendulkar | Past | 21 Mar 2024 | 21 Mar 2024 |
Campaigns
With the agency and talent where the trade press named them.
Ad film · 21 Mar 2024
An ad film shot at an Unacademy Centre showing cricket legend Sachin Tendulkar and a team of Unacademy educators encouraging a student ahead of her exam, spotlighting the brand's offline learning centres.
Talent: Sachin Tendulkar.
Purpose · 5 May 2022
A Mother's Day film conceptualised by Ogilvy in which a young woman moving to a new city, Bulbul, realises her mother was her first teacher and 'first academy' -- small moments of being equipped for independence reframed as lifelong lessons.
Agency: Ogilvy.
1 deal outside India and the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
None of these rows could be confirmed on their source yet.
1 more row we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
In-video ad read · Podcast · 12 Aug 2020
Unacademy is promoted with a listener offer link (unacademy.com) in the show notes of 13 episodes between 2020-08-12 and 2020-08-31, most recently 'S3: CH:11 Energy (Part 1) || INDIA YEAR BOOK 2020'.
Agencies
Credited on Unacademy's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Ogilvy India | 1 campaign | 5 May 2022 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against education peers
Confirmed deals only. The full education leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Unacademy | 1 | 0 | 2 | Cricket | 21 Mar 2024 |
| UpGrad | 2 | 0 | 5 | Kabaddi, hockey, tennis and more | 23 Jan 2024 |
| Duolingo | 1 | 3 | 6 | Esports and gaming | 17 Jul 2026 |
| Byju's | 3 | 0 | 2 | Cricket | 4 Nov 2022 |
| Jaro Education | 1 | 2 | 4 | Business, tech and industry | 11 Jul 2026 |
Where peers sponsor and Unacademy doesn't
| Property | Peers on it |
|---|---|
| ET NOW Global Business Summit | Jaro Education |
| U Mumba | UpGrad |
| Kerala Blasters | Byju's |
| India national cricket team | Byju's |
| Battlegrounds Mobile India Masters Series | Duolingo |
| India women's national cricket team | Byju's |
| Shark Tank India season 1 | UpGrad |
Questions people ask
What does Unacademy sponsor?
Unacademy has 1 confirmed sponsorship property on record, mostly in cricket, including Kolkata Knight Riders. The latest is dated 21 Mar 2024.
Which agency works on Unacademy's campaigns?
Credited on Unacademy campaigns: Ogilvy India (1 campaign, latest 5 May 2022).
Does Unacademy sponsor cricket?
Yes. Unacademy has 1 confirmed cricket deal on record.
Know when Unacademy signs something new
One email when Unacademy or an education rival signs a sponsorship, an ambassador or a campaign.
Work at Unacademy? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.