Duraguard
Duraguard has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
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Campaigns
With the agency and talent where the trade press named them.
Regional · 9 Oct 2025
A multi-city Duraguard Cement property that spotlighted authentic, non-commercial Garba traditions across Ahmedabad, Vadodara, Surat, Rajkot and rural Gujarat, tying the brand's durability positioning to Gujarat's cultural heritage. Reached over five lakh people through print, radio, digital and on-ground activity before a grand finale in Ahmedabad.
Experiential · 7 May 2025
A 45-day Duraguard Cement wrestling talent-hunt across all 22 districts of Haryana, drawing over 1,500 amateur wrestlers through district qualifiers to a grand finale at Delhi's Talkatora Stadium, with winners offered brand-ambassador roles in local markets. The finale was livestreamed on YouTube.
Marketing leadership
As reported in the trade press, with the date and the article.
Against home & building peers
Confirmed deals only. The full home & building leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Duraguard | 0 | 0 | 2 | – | 9 Oct 2025 |
| Godrej & Boyce (Appliances, Interio, Locks) | 5 | 4 | 14 | TV and streaming | 17 Aug 2026 |
| Pidilite (Fevicol) | 7 | 3 | 11 | Kabaddi, hockey, tennis and more | 25 Aug 2026 |
| Asian Paints | 5 | 7 | 13 | TV and streaming | 1 Sep 2026 |
| UltraTech Cement | 8 | 1 | 2 | Kabaddi, hockey, tennis and more | 2026 |
Where peers sponsor and Duraguard doesn't
| Property | Peers on it |
|---|---|
| Kaun Banega Crorepati season 17 | Godrej & Boyce (Appliances, Interio, Locks), Pidilite (Fevicol), Asian Paints, UltraTech Cement |
| Kaun Banega Crorepati season 18 | Godrej & Boyce (Appliances, Interio, Locks), Pidilite (Fevicol), UltraTech Cement |
| Pushpa 2: The Rule | Pidilite (Fevicol), UltraTech Cement |
| Pro Kabaddi League | Pidilite (Fevicol), UltraTech Cement |
| Jawan | Godrej & Boyce (Appliances, Interio, Locks), Asian Paints |
| Jaipur Pink Panthers | Pidilite (Fevicol) |
| U Mumba | Pidilite (Fevicol) |
| Tamil Thalaivas | Asian Paints |
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