Alkem Laboratories
Alkem Laboratories has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
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Campaigns
With the agency and talent where the trade press named them.
Purpose · 7 May 2024
A nationwide asthma-management awareness initiative launched in 2023, encouraging a shift from reliever to controller medication. On World Asthma Day 2024, Alkem expanded it to 600-700 health camps across roughly 100 hospitals in tier-1 and tier-2 cities.
Purpose · 25 Jun 2023
Launched during World Allergy Week around the theme 'One Airway, One Disease', the campaign raised awareness of allergic rhinitis co-occurring with asthma through more than 600 patient camps, 200-300 medical-education sessions and TV programming across India.
Against healthcare peers
Confirmed deals only. The full healthcare leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Alkem Laboratories | 0 | 0 | 2 | – | 7 May 2024 |
| Fortis Healthcare | 2 | 3 | 3 | Running and fitness | 23 Jul 2026 |
| Herbalife | 2 | 2 | 3 | Cricket | 2026 |
| Revital-H | 1 | 1 | 6 | Kabaddi, hockey, tennis and more | 26 Feb 2026 |
| Cipla | 0 | 2 | 9 | – | 30 Jul 2026 |
Where peers sponsor and Alkem Laboratories doesn't
| Property | Peers on it |
|---|---|
| Patna Pirates | Revital-H |
| TCS World 10K Bengaluru | Fortis Healthcare |
| Indian Premier League | Herbalife |
| Women's Premier League | Herbalife |
| Tata Steel World 25K Kolkata | Fortis Healthcare |
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