Stop Sneeze to Wheeze

Launched during World Allergy Week around the theme 'One Airway, One Disease', the campaign raised awareness of allergic rhinitis co-occurring with asthma through more than 600 patient camps, 200-300 medical-education sessions and TV programming across India.

Brand	Alkem Laboratories
Agency	Not named
Talent	Not named
Channels	TV, on-ground
Source	ETHealthworld