Who sponsors Self Obsessed
5 brands have sponsored Self Obsessed across 2 seasons since 2025. Not here yet: fashion & lifestyle, banking & finance, home & building, food.
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Sponsor history
Sponsors down, seasons across. Dark cells are title, presenting or principal deals. Confirmed rows only.
| Sponsor | 2025 | 2026 |
|---|---|---|
| Abbottlyon | · | In-video |
| Babbel | · | In-video |
| BetterHelp | In-video | · |
| Fca | In-video | · |
| Shopify | · | In-video |
How crowded each season was
More logos means less room to stand out. Seasons with fewer than five sponsors on record are probably incomplete.
Who came back
Sponsors of one season who were back the next.
The sponsors
Most seasons first. Tiers as printed by the organiser or reported in the trade press.
| Brand | Category | Tier | Seasons | Check |
|---|---|---|---|---|
| Abbottlyon | – | In-video ad read | 2026 | |
| Babbel | Education | In-video ad read | 2026 | |
| Shopify | Technology & software | In-video ad read | 2026 | |
| BetterHelp | Healthcare | In-video ad read | 2025 | |
| Fca | – | In-video ad read | 2025 |
1 more brand listed but not confirmed on the source
| Brand | What the check found | Seasons |
|---|---|---|
| Bio | 2026 |
Categories here
Not here yet
Categories common on other creators and podcasts properties with no sponsor here.
For organisers, the open categories. For brands in them, room without a rival.
Brands on similar properties, not on this one
They sponsor two or more other creators and podcasts properties. For organisers, the shortlist.
Similar creators and podcasts properties
Every deal, with its source6 rows · what our check found on each source page
In-video ad read · Podcast · 16 Apr 2026
Abbottlyon is promoted with a listener offer link (abbottlyon.io) in the show notes of 31 episodes between 2026-04-16 and 2026-05-29, most recently 'REALITY CHECK: why you still don't have the love you want'.
In-video ad read · Podcast · 24 Jan 2026
Shopify is promoted with a listener offer link (shopify.com) in the show notes of 6 episodes between 2026-01-24 and 2026-02-24, most recently '8 harsh truths you need to hear to achieve REAL growth'.
In-video ad read · Podcast · 24 Jan 2026
Babbel is promoted with a listener offer link (babbel.com) in the show notes of 1 episode on 2026-01-24, most recently '10 “normal” habits that will secretly keep you stuck all 2026'.
In-video ad read · Podcast · 5 Dec 2025
Fca is promoted with a listener offer link (fca.org.uk) in the show notes of 4 episodes between 2025-12-05 and 2025-12-26, most recently 'the self-obsessed girl’s blueprint for january'.
In-video ad read · Podcast · 5 Sep 2025
BetterHelp is promoted with a listener offer link (betterhelp.com) in the show notes of 3 episodes between 2025-09-05 and 2025-10-25, most recently '25 life lessons I learnt at 25 | self-care, success & the mindset glow-up that c'.
1 more row we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
In-video ad read · Podcast · 16 Apr 2026
Bio is promoted with a listener offer link (bio.site) in the show notes of 31 episodes between 2026-04-16 and 2026-05-29, most recently 'REALITY CHECK: why you still don't have the love you want'.
Know when Self Obsessed signs a new sponsor
One email when a new sponsor signs or a category opens up.