AU Small Finance Bank × Rajasthan United, 2023
- Brand
- AU Small Finance Bank · Banking & finance
- Property
- Rajasthan United · I-League
- Tier
- Shirt sponsor
- Date
- 2023
- Source
- Wikipedia
Front-of-shirt sponsor of Rajasthan United, 2023–2024.
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AU Small Finance Bank's other deals
Regional · 17 Aug 2026
A Onam-timed push aimed at strengthening AU SFB's engagement with NRI banking customers in Kerala and the Gulf, tied to the regional festive season.
Ad film · 7 Mar 2026
An anthem-led film positioning Indian working women as economic protagonists, part of AU SFB's brand storytelling around financial inclusion for women.
Associate sponsor · TV show · 2026
Signed to season 18 of Kaun Banega Crorepati as a special partner, in Sony's pre-launch roster of more than 25 sponsors.
Ad film · 8 Dec 2025
A humour-led brand campaign fronting Ranbir Kapoor and Rashmika Mandanna that folds everyday banking habits into comic, relatable scenarios to nudge customers toward smarter banking choices. The tagline revives a platform AU first used in 2023 with Kiara Advani.
Talent: Ranbir Kapoor, Rashmika Mandanna.
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