Biba
The company behind Biba, with 5 confirmed deals on Monumentum.
Deals
Newest first, with what our re-check found on each source.
Launch · 27 Feb 2025
A collection film with its own summer soundtrack in which Kriti Sanon wears the new suit sets, co-ords and dresses and invites women to express themselves through dance and everyday moments. Ran on the brand's site, YouTube, Facebook and Instagram.
Talent: Kriti Sanon.
Ad film · 28 Aug 2024
The film that announced Kriti Sanon as brand ambassador and launched the festive collection, built around a modern Indian woman who stays close to her roots. Made by Enormous Brands; released on the brand's website, YouTube, Facebook and Instagram.
Agency: Enormous Brands. Talent: Kriti Sanon.
Digital/social · 9 May 2024
Mother's Day digital film about a mother who anticipates everyone's needs and asks for nothing in return, ending with her daughter gifting her a Biba outfit. Stars TV actress Shilpa Saklani; made with Famous Innovations and paired with a 'Kuch Nahi' gifting collection.
Agency: Famous Innovations. Talent: Shilpa Saklani.
Purpose · 6 Mar 2024
Women's Day digital film following cricketer Renuka Singh Thakur as she pushes past the remarks and expectations placed on women to pursue the sport, under the brand line 'Your Style, Your Story'.
Talent: Renuka Singh Thakur.
Ad film · 9 Nov 2023
A brand film with Kriti Sanon in which each outfit colour stands for a part of the country, from the red of Punjab's chillies to the blues of Jodhpur, tying the label's palette to Indian landscape. Conceptualised by Enormous Brands.
Agency: Enormous Brands. Talent: Kriti Sanon.
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