Institute of Purifier Management
Urban Company's water-purifier brand Native released a classroom-satire ad series built around a fictional 'Institute of Purifier Management', mocking the RO industry's opaque warranties and unnecessary service nudges across three films.
| Brand | Urban Company |
|---|---|
| Agency | MANJA |
| Talent | Not named |
| Channels | digital |
| Source | afaqs! |
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|---|---|---|---|---|
| Urban Company | No More Emotional AtyacharAd film · 23 Feb 2026 | Ad film | MANJA | 23 Feb 2026 |
| BlueStone | Love Is In The Little ThingsFestive · 6 Feb 2023 | Festive | Manja | 6 Feb 2023 |
More from Urban Company
| Campaign | Type | Agency | Date |
|---|---|---|---|
| No More Emotional AtyacharAd film · 23 Feb 2026 | Ad film | MANJA | 23 Feb 2026 |
| Chhote Sapne?Purpose · 5 Sep 2025 | Purpose | Talented | 5 Sep 2025 |

