Crompton 2.0 master brand identity
Crompton unveiled a new master brand identity, including a new emblem ('Cephyr'), tagline and sonic identity, marking a strategic shift ('Crompton 2.0') from a fans-and-appliances maker into a diversified, innovation-led home-solutions business.
| Brand | Crompton Greaves |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | Not named |
| Source | Media4Growth |
More from Crompton Greaves
| Campaign | Type | Agency | Date |
|---|---|---|---|
| #AankhBandKarkeLeLo - When It's Cooling, It's Crompton12 Apr 2025 | – | – | 12 Apr 2025 |
| #TheFinestChutneyChallenge ft. Genelia DeshmukhDigital/social · 10 Oct 2024 | Digital/social | – | 10 Oct 2024 |