Skip to content
Subscribe
LaunchIndia16 Apr 2025

eduGAMES Infinity

Classmate put QR codes on its notebooks that open logic, verbal and maths games, then backed the launch with a television and digital campaign built on the idea that children learn better when the work behaves like play.

BrandITC
AgencyNot named
TalentNot named
ChannelsTV, digital
SourceMediaNews4U

More from ITC

CampaignTypeAgencyDate
Smell what is possible (Sixth Sense)Purpose · 13 Jun 2026PurposeOgilvy13 Jun 2026
Ghar Layein AashirvaadFestive · 21 Oct 2025Festive–21 Oct 2025
Dammu Meede, Star MeereDigital/social · 11 Jun 2025Digital/social–11 Jun 2025
Mangaldeep Ka Mangal KumbhDigital/social · 10 Feb 2025Digital/social–10 Feb 2025
Bingo! Tedhe Medhe x Lucknow LionsSports · 27 Jul 2024Sports–27 Jul 2024
Sunfeast SuperMilk - Nalladhu Thedi VarumRegional · 16 Jul 2024Regional–16 Jul 2024
Dil se Karo Baat, Bhagwan Ke SaathAd film · 10 Jul 2024Ad film–10 Jul 2024
ITC Master Chef Creations x RCBSponsorship activation · 22 Apr 2024Sponsorship activation–22 Apr 2024