Tinder
Tinder sponsors 1 property, mostly film, and has 4 campaigns on record.
5 of 5 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Co-branded campaign · Film · 2016
Tinder's first Bollywood association. Alia Bhatt's character Kaira was published as a live profile on the app for Indian users to swipe on, a digital film had Kaira talking through dating with her on-screen best friend, and a Swipe Right contest sent winners to a Tinder-themed party with Bhatt. Tinder India head Taru Kapoor set out the reasoning herself.
Campaigns
With the agency and talent where the trade press named them.
Experiential · 26 Apr 2025
A garbage truck rebuilt as a mobile breakup-recovery unit toured Mumbai inviting people to dump an ex's hoodie, love notes and playlists. The on-ground leg of Tinder India's Move On campaign, it became a social media moment.
Integrated campaign · 27 Mar 2025
A pan-Asia campaign with three India films led by young women: 'Move On' (letting go of an ex's pet turtle), 'Double the Chill' (a first date over cold drinks on a cold day) and 'Love and Hate' (a couple divided over olives). Ran across digital, social and on-ground experiences.
Ad film · 5 Jan 2024
A 90-second India film under the global 'It Starts with a Swipe' line, following a young woman through a string of first dates without worrying about the outcome. Released for the Dating Sunday to Valentine's Day window on Tinder India's social channels.
Agency: Toaster.
Ad film · 15 Jan 2022
Four short films set to a Hanita Bhambri track showing first kisses, first dates and first moves that began on Tinder, while introducing the Explore, Hot Takes and Vibes features.
5 deals outside India and the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
None of these rows could be confirmed on their source yet.
5 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
In-video ad read · Podcast · 16 Feb 2026
Tinder is promoted with a listener offer link (open.tinder.com) in the show notes of 20 episodes between 2026-02-16 and 2026-05-11, most recently 'MY BOYFRIEND WAS IN BED WITH HIS SISTER!?!? | NOT LOVELINE Ep 68'.
Integrated segment · YouTube · 2026
Tinder is listed among LARRAY's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
In-video ad read · Podcast · 24 Apr 2025
Tinder is promoted with a listener offer link (open.tinder.com) in the show notes of 3 episodes between 2025-04-24 and 2025-06-12, most recently 'Session 77: Addison Rae'.
Integrated segment · YouTube · Undated
Tinder is listed among My Mate Nate's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Tinder is listed among blndsundoll4mj's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Agencies
Credited on Tinder's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Toaster | 1 campaign | 5 Jan 2024 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against technology & software peers
Confirmed deals only. The full technology & software leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Tinder | 1 | 0 | 4 | Film | 26 Apr 2025 |
| Google India | 15 | 10 | 6 | Business, tech and industry | 15 Aug 2026 |
| Meta India (Instagram, WhatsApp) | 7 | 3 | 6 | Business, tech and industry | 2026 |
| TCS | 3 | 4 | 2 | Running and fitness | 16 Jan 2026 |
| Truecaller India | 3 | 3 | 3 | Business, tech and industry | 8 Jan 2026 |
Where peers sponsor and Tinder doesn't
| Property | Peers on it |
|---|---|
| Global Fintech Fest | Google India, Meta India (Instagram, WhatsApp), Truecaller India |
| Goafest | Google India, Meta India (Instagram, WhatsApp), Truecaller India |
| India Mobile Congress | Google India, Meta India (Instagram, WhatsApp), TCS |
| Web Summit Qatar | Google India, Meta India (Instagram, WhatsApp) |
| WAVES - World Audio Visual & Entertainment Summit | Google India, Meta India (Instagram, WhatsApp) |
| LEAP | Meta India (Instagram, WhatsApp) |
| Comic Con India | Google India |
| Kaun Banega Crorepati season 18 | Google India |
Questions people ask
What does Tinder sponsor?
Tinder has 1 confirmed sponsorship property on record, mostly in film, including Dear Zindagi. The latest is dated 26 Apr 2025.
Which agency works on Tinder's campaigns?
Credited on Tinder campaigns: Toaster (1 campaign, latest 5 Jan 2024).
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