Smoodh
Smoodh has 1 campaign on record and no confirmed sponsorships yet.
1 of 1 rows on this page confirmed on their sourceHow we check
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More from Parle Agro
Smoodh is a Parle Agro brand. The company and its other brands, each on its own page with its own deals.
| Brand | Properties | 2026 deals | Campaigns | Latest |
|---|---|---|---|---|
| Parle Agro · company, all its brands | 5 | 1 | 6 | 24 Sep 2026 |
| Appy Fizz | 4 | 0 | 1 | 24 Aug 2025 |
| Frooti | 0 | 0 | 2 | Undated |
| B Fizz | 0 | 0 | 1 | Undated |
Ads running in India
None found in India on 6 Nov 2026.
Ambassadors
Talent named in Smoodh's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Varun Dhawan | Past | 29 Mar 2024 | 29 Mar 2024 |
Campaigns
With the agency and talent where the trade press named them.
Ad film · 29 Mar 2024 · Reported value Rs 20
A summer film for the flavoured-milk brand with Varun Dhawan repeating the tagline 'Oh so SMOODH', and a new cartoon cow introduced as the brand's advocate. It also carried the move of Chocolate Hazelnut and Toffee Caramel into Rs 20 PET bottles.
Agency: &Walsh. Talent: Varun Dhawan.
Agencies
Credited on Smoodh's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| &Walsh | 1 campaign | 29 Mar 2024 |
Questions people ask
Which agency works on Smoodh's campaigns?
Credited on Smoodh campaigns: &Walsh (1 campaign, latest 29 Mar 2024).
Know when Smoodh signs something new
One email when Smoodh or a food rival signs a sponsorship, an ambassador or a campaign.
Work at Smoodh? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.
From monumentum.in/brand/smoodh, by C4E. Every row is dated, links its public source and shows what our check found; how we check: monumentum.in/how-we-check.


