MPL
MPL sponsors 2 properties, mostly business, tech and industry, then cricket, and has 2 campaigns on record.
4 of 6 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Event · 2025
Named by PIB among the prominent brands featured in the WAVES 2025 Gaming Arena. WAVES published no sponsor tiers; this is an exhibitor listing, not a named sponsorship.
Shirt sponsor · Team · 2020
Front-of-shirt sponsor of Kolkata Knight Riders, 2020–2021.
2 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · Undated
Mpl is listed among Gaurav katare Extra's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Mpl is listed among Dimpu's Vlogs's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Ambassadors
Talent named in MPL's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Virat Kohli | Past | 5 Apr 2023 | 5 Apr 2023 |
Campaigns
With the agency and talent where the trade press named them.
Purpose · 20 Sep 2023
An MPL Foundation cause campaign launched on World Alzheimer's Day with partners Dementia India Alliance, Vridhcare, Kaha Mind, EPWA and ElderAid -- a dedicated awareness website (gameoverdementia.org), a five-point pledge for gamers, and on-ground and youth activities to support dementia awareness in India.
Ad film · 5 Apr 2023
A trust-and-safety brand film starring MPL ambassador Virat Kohli, in which several lookalike Kohli avatars try to enter the 'MPL Arena' but only the real one is let through, dramatising MPL's anti-fraud and account-security measures for players.
Talent: Virat Kohli.
Against gaming & fantasy sports peers
Confirmed deals only. The full gaming & fantasy sports leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| MPL | 2 | 0 | 2 | Business, tech and industry | 2025 |
| Dream11 | 15 | 1 | 4 | Cricket | 2026 |
| DafaNews | 14 | 0 | 0 | Football | 2025 |
| Krafton India (BGMI) | 6 | 4 | 10 | Business, tech and industry | 26 Aug 2026 |
| A23 | 2 | 0 | 9 | Football | 2 Jul 2025 |
Where peers sponsor and MPL doesn't
| Property | Peers on it |
|---|---|
| Comic Con India | Krafton India (BGMI) |
| Punjab Kings | Dream11 |
| Jaipur Pink Panthers | DafaNews |
| Patna Pirates | DafaNews |
| Antaragni | Krafton India (BGMI) |
| Bengal Warriorz | DafaNews |
| Tamil Thalaivas | DafaNews |
| Telugu Titans | DafaNews |
Questions people ask
What does MPL sponsor?
MPL has 2 confirmed sponsorship properties on record, mostly in business, tech and industry, then cricket, including WAVES - World Audio Visual & Entertainment Summit, Kolkata Knight Riders. The latest is dated 2025.
Does MPL sponsor cricket?
Yes. MPL has 1 confirmed cricket deal on record.
Know when MPL signs something new
One email when MPL or a gaming & fantasy sports rival signs a sponsorship, an ambassador or a campaign.
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