Microsoft
Microsoft sponsors 11 properties, mostly business, tech and industry, then motorsport, and has 1 campaign on record. 7 confirmed in 2026.
12 of 29 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
In-video ad read · Podcast · 3 Aug 2026
Microsoft is promoted with a listener offer link (learn.microsoft.com) in the show notes of 22 episodes between 2026-08-03 and 2026-09-06, most recently 'Microsoft Security Architect: Active Directory Is 10x Harder to Defend Than Entr'.
In-video ad read · Podcast · 7 Jul 2026
Microsoft is promoted with a listener offer link (azure.microsoft.com) in the show notes of 7 episodes between 2026-07-07 and 2026-09-08, most recently 'Rob Bos on GitHub Copilot, AI Engineering Fluency, and Better Software Delivery'.
In-video ad read · Podcast · 30 May 2026
Microsoft is promoted with a listener offer link (msrc.microsoft.com) in the show notes of 7 episodes between 2026-05-30 and 2026-08-17, most recently 'A tiny 12 KB Windows backdoor, one victim, and a dead domain'.
Shirt sponsor · Team · 2026
Secondary shirt sponsor of Mercedes-Benz, 2026–present.
Ai strategic partner · Event · 2026
Ai Strategic Partner on the official ADIPEC 2026 partners and sponsors page.
Partner · Event · 2026
Listed under 'We Acknowledge Support of' on the summit site. No sponsorship tier is stated on the page.
Partner · Event · 2026
Listed on the Web Summit Qatar 2026 partner page.
Event · 2025
Named by PIB among the prominent brands featured in the WAVES 2025 Gaming Arena. WAVES published no sponsor tiers; this is an exhibitor listing, not a named sponsorship.
Show 3 more
Powered by · Event · 2023
Powered-by sponsor via Windows 11.
Shirt sponsor · Team · 2017
Secondary shirt sponsor of Renault, 2017–2020.
17 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · 14 Aug 2026
Microsoft sponsored Simplilearn on YouTube; the most recent tracked video is 'Business Analyst Full Course 2026 | From Business Analysis To Data-driven Decisi' (2026-08-14). Carried in 6 of the channel's videos. Detected from the video by SponsorRadar, not announced.
In-video ad read · Podcast · 29 Jul 2026
Microsoft is promoted with a listener offer link (security.microsoft.com) in the show notes of 44 episodes between 2026-07-29 and 2026-09-02, most recently '358 - What’s up, Exposure Management?'.
In-video ad read · Podcast · 16 Jul 2026
Microsoft is promoted with a listener offer link (learn.microsoft.com) in the show notes of 18 episodes between 2026-07-16 and 2026-09-02, most recently 'SANS Stormcast Wednesday, September 2nd, 2026: Guildma Update; Proxmox 7 Auth By'.
In-video ad read · Podcast · 8 Jun 2026
Microsoft is promoted with a listener offer link (microsoft.com) in the show notes of 10 episodes between 2026-06-08 and 2026-08-17, most recently '#178 News: Meta Muse Glimmer, DeepSeek V4 Pro, Qwen3.8, AI-Watermarking in der E'.
In-video ad read · Podcast · 7 May 2026
Microsoft is named as a sponsor in the show notes of 1 episode on 2026-05-07, most recently 'New Xbox CEO Kills Copilot AI – Unlocked 740'.
In-video ad read · Podcast · 23 Mar 2026
Microsoft is promoted with a listener offer link (microsoft.com) in the show notes of 6 episodes between 2026-03-23 and 2026-07-27, most recently '114: Using AI Implementation Strategies To Drive Real Business Impact with Darre'.
In-video ad read · Podcast · 11 Feb 2026
Microsoft is promoted with a listener offer link (microsoft.com) in the show notes of 7 episodes between 2026-02-11 and 2026-08-05, most recently 'Risky Business #847 -- Oops! Claude's accidental hacking spree'.
Integrated segment · YouTube · 2026
Microsoft is on Doctor Mike's YouTube sponsor wall, carried in 3 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Show 9 more
Integrated segment · YouTube · 2026
Microsoft is listed among Drew Binsky's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · 2026
Microsoft is listed among Beebom's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
In-video ad read · Podcast · 17 Oct 2025
Microsoft is promoted with a listener offer link (opensource.microsoft.com) in the show notes of 4 episodes between 2025-10-17 and 2026-07-17, most recently 'DOOM On BBC Micro, PC Games On Cartridge, Xbox Mass Layoffs & More - Ramble 165'.
In-video ad read · Podcast · 12 Sep 2025
Microsoft is promoted with a listener offer link (microsoft.com) in the show notes of 7 episodes between 2025-09-12 and 2026-06-29, most recently 'AI and engineering productivity: Debating the headlines'.
In-video ad read · Podcast · 31 Aug 2025
Microsoft is promoted with a listener offer link (microsoft.com) in the show notes of 3 episodes between 2025-08-31 and 2026-09-06, most recently '865: Harvard Professor Teddy Svoronos on AI in the Classroom'.
In-video ad read · Podcast · 21 Jan 2025
Microsoft is promoted with a listener offer link (forms.microsoft.com) in the show notes of 7 episodes between 2025-01-21 and 2026-03-03, most recently 'Bird watching and listening with Libby Mills'.
Integrated segment · YouTube · Undated
Microsoft is listed among iJustine's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Microsoft is on Bleacher Report's YouTube sponsor wall, carried in 4 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · Undated
Microsoft is on Laufey's YouTube sponsor wall, carried in 3 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Campaigns
With the agency and talent where the trade press named them.
Experiential · 23 Jul 2024
To launch the American college chat app GroupMe in India, Microsoft worked with SW Network on a campus ambassador programme at Symbiosis, Pune. Student leaders ran offline events, comedy tours, prom nights, giveaways and workshops hosted by Microsoft staff, open only to GroupMe users, to seed the app inside one campus community.
Agency: SW Network.
Agencies
Credited on Microsoft's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| SW Network | 1 campaign | 23 Jul 2024 |
Against technology & software peers
Confirmed deals only. The full technology & software leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Microsoft | 11 | 7 | 1 | Business, tech and industry | 3 Aug 2026 |
| Shopify | 174 | 155 | 0 | Creators and podcasts | 3 Sep 2026 |
| NordVPN | 121 | 92 | 0 | Creators and podcasts | 3 Sep 2026 |
| Cash App | 97 | 75 | 0 | Creators and podcasts | 7 Sep 2026 |
| Squarespace | 61 | 38 | 0 | Creators and podcasts | 16 Aug 2026 |
Questions people ask
What does Microsoft sponsor?
Microsoft has 11 confirmed sponsorship properties on record, mostly in business, tech and industry, then motorsport, including Entra.Chat, Code, Cloud & AI, Three Buddy Problem. The latest is dated 3 Aug 2026.
Which agency works on Microsoft's campaigns?
Credited on Microsoft campaigns: SW Network (1 campaign, latest 23 Jul 2024).
Know when Microsoft signs something new
One email when Microsoft or a technology & software rival signs a sponsorship, an ambassador or a campaign.
Work at Microsoft? Claim this page
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