Kudu
Kudu has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
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Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 10 Dec 2024
A brand campaign built on the fact that the word Kudu has passed out of trademark and into everyday Saudi speech. The centrepiece is a documentary-style film directed by Saudi filmmaker Ali Kalthami showing the chain turning up in family gatherings and casual meetups, extended across billboards, social and in-store activations.
Agency: VML. Talent: Ali Kalthami.
Digital/social · 12 Aug 2024
A launch campaign for the Kudu rewards app that hid redeemable codes in every second of an ad film scored by a Saudi composer, turning the ad into a treasure hunt for Gen Z. The same codes ran on in-store digital menus, outdoor, social posts and radio, and the brand reported a surge in app downloads and orders.
Agency: VML.
1 deal outside India and the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
Kit supplier · Team · 2025
Kit supplier of Almería, 2025–present. Listed for the 2025–26 season.
Agencies
Credited on Kudu's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| VML | 2 campaigns | 10 Dec 2024 |
Against food peers
Confirmed deals only. The full food leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Kudu | 0 | 0 | 2 | – | 10 Dec 2024 |
| ITC | 9 | 4 | 13 | TV and streaming | 13 Jun 2026 |
| McDonald's India (Westlife + CPRL franchisees) | 0 | 2 | 14 | – | 1 Aug 2026 |
| Britannia | 2 | 4 | 13 | Business, tech and industry | 25 Aug 2026 |
| KFC / Pizza Hut India (Sapphire, Devyani franchisees) | 0 | 5 | 10 | – | 30 Jul 2026 |
Where peers sponsor and Kudu doesn't
| Property | Peers on it |
|---|---|
| Goafest | ITC, Britannia |
| Pushpa 2: The Rule | ITC, Britannia |
| Comic Con India | ITC |
| Kaun Banega Crorepati season 18 | ITC |
| Kaun Banega Crorepati season 17 | ITC |
| News18 Rising Bharat Summit | ITC |
| India national cricket team | ITC |
| Zomaland by Zomato | ITC |
Questions people ask
Which agency works on Kudu's campaigns?
Credited on Kudu campaigns: VML (2 campaigns, latest 10 Dec 2024).
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