Etihad
Etihad sponsors 4 properties, mostly motorsport, then football.
4Properties sponsored
2Passion points
2024Latest deal
4 of 4 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
20170
20180
20190
20200
20210
20220
20230
20241
Shirt sponsor · Team · 2014
Front-of-shirt sponsor of Melbourne City, 2014–2024.
Against travel & hospitality peers
Confirmed deals only. The full travel & hospitality leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Etihad | 4 | 0 | 0 | Motorsport | 2024 |
| Booking.com | 17 | 11 | 1 | Business, tech and industry | 28 Jul 2026 |
| Turkish Airlines | 8 | 0 | 0 | Kabaddi, hockey, tennis and more | 2025 |
| MSC Cruises | 6 | 0 | 0 | Kabaddi, hockey, tennis and more | 2025 |
| AirAsia | 5 | 0 | 0 | Motorsport | 2023 |
Where peers sponsor and Etihad doesn't
| Property | Peers on it |
|---|---|
| MAMI Mumbai Film Festival | Turkish Airlines |
| Bengaluru Bulls | AirAsia |
| ICC Men's Cricket World Cup | Booking.com |
Questions people ask
What does Etihad sponsor?
Etihad has 4 confirmed sponsorship properties on record, mostly in motorsport, then football, including McLaren, Melbourne City, Ferrari. The latest is dated 2024.
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