DLF
DLF sponsors 2 properties, mostly kabaddi, hockey, tennis and more, then cricket, and has 2 campaigns on record. 2 confirmed in 2026.
4 of 4 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Partner · Event · 2026
Logo in the sponsor bar on the championship's own site; tiers are not printed.
Shirt sponsor · League · 2008
Front-of-shirt sponsor of Indian Premier League, 2008–2012.
Campaigns
With the agency and talent where the trade press named them.
Experiential · 20 Apr 2026
A fashion campaign across DLF Mall of India, DLF Promenade and DLF Avenue (15 April-20 May 2026) pairing 100 curated seasonal looks by stylists Pranav Goswamy, Smridhi Sibal and Jasbir Singh Mehta with a "phygital" digital styling experience, featuring collections from Zara, H&M, Mango, Tommy Hilfiger and other mall tenants.
Purpose · 28 Jun 2023
DLF Promenade and DLF Avenue partnered with WhatsApp on a global privacy campaign for women, installing mirrors carrying customised safety messages in mall restrooms to encourage women to check in on friends and open conversations about personal safety.
Against home & building peers
Confirmed deals only. The full home & building leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| DLF | 2 | 2 | 2 | Kabaddi, hockey, tennis and more | 20 Apr 2026 |
| Godrej & Boyce (Appliances, Interio, Locks) | 5 | 4 | 14 | TV and streaming | 17 Aug 2026 |
| Pidilite (Fevicol) | 7 | 3 | 11 | Kabaddi, hockey, tennis and more | 25 Aug 2026 |
| Asian Paints | 5 | 7 | 13 | TV and streaming | 1 Sep 2026 |
| UltraTech Cement | 8 | 1 | 2 | Kabaddi, hockey, tennis and more | 2026 |
Where peers sponsor and DLF doesn't
| Property | Peers on it |
|---|---|
| Kaun Banega Crorepati season 17 | Godrej & Boyce (Appliances, Interio, Locks), Pidilite (Fevicol), Asian Paints, UltraTech Cement |
| Kaun Banega Crorepati season 18 | Godrej & Boyce (Appliances, Interio, Locks), Pidilite (Fevicol), UltraTech Cement |
| Pushpa 2: The Rule | Pidilite (Fevicol), UltraTech Cement |
| Pro Kabaddi League | Pidilite (Fevicol), UltraTech Cement |
| Jawan | Godrej & Boyce (Appliances, Interio, Locks), Asian Paints |
| Jaipur Pink Panthers | Pidilite (Fevicol) |
| U Mumba | Pidilite (Fevicol) |
| Tamil Thalaivas | Asian Paints |
Questions people ask
What does DLF sponsor?
DLF has 2 confirmed sponsorship properties on record, mostly in kabaddi, hockey, tennis and more, then cricket, including Hero Indian Open, Indian Premier League. The latest is dated 20 Apr 2026.
Does DLF sponsor cricket?
Yes. DLF has 1 confirmed cricket deal on record.
Know when DLF signs something new
One email when DLF or a home & building rival signs a sponsorship, an ambassador or a campaign.
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