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Bang & Olufsen

Consumer electronicsInternational

Bang & Olufsen sponsors 4 properties, mostly motorsport, then kabaddi, hockey, tennis and more.

4Properties sponsored
2Passion points
2025Latest deal

4 of 4 rows confirmed on their sourceHow we check

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Sponsorships

Season by season, then every row newest first with what our check found on its source.

20180
20190
20200
20210
20222
20230
20240
20251
Monaco

Back-of-shirt sponsor · Team · 2025

Back-of-shirt sponsor of Monaco, 2025–present. Listed for the 2025–26 season.

Ferrari

Shirt sponsor · Team · 2022

Secondary shirt sponsor of Ferrari, 2022–2025.

Williams

Shirt sponsor · Team · 2022

Secondary shirt sponsor of Williams, 2022.

Surtees

Shirt sponsor · Team · 1974

Front-of-shirt sponsor of Surtees, 1974.

Against consumer electronics peers

Confirmed deals only. The full consumer electronics leaderboard.

BrandProperties2026 dealsCampaignsMain passion pointLatest
Bang & Olufsen400Motorsport2025
Aura Frames46100Creators and podcasts7 Jun 2026
Audible38182Creators and podcasts3 Sep 2026
Eight Sleep25220Creators and podcasts1 Sep 2026
HP India1736Motorsport12 Aug 2026

Where peers sponsor and Bang & Olufsen doesn't

PropertyPeers on it
Comic Con IndiaAudible, HP India
Bengaluru Tech SummitHP India
Serendipity Arts FestivalHP India
Mubadala Abu Dhabi OpenHP India
DreamHack IndiaHP India

Questions people ask

What does Bang & Olufsen sponsor?

Bang & Olufsen has 4 confirmed sponsorship properties on record, mostly in motorsport, then kabaddi, hockey, tennis and more, including Monaco, Ferrari, Williams. The latest is dated 2025.