PVR INOX × MAMI Mumbai Film Festival, 2024

Venue · Event · 2026

Host cinema chain. Festival FAQ names Maison INOX (BKC), PVR INOX Infiniti Mall Andheri West, PVR Citi Mall Andheri West and PVR Dynamix Mall Juhu as RLFF 2026 screens.

Venue · Event · 2025

Listed under 'SCREENING PARTNER' on the official IFFI 56 partners and sponsors wall.

Presenting · Event · 2025

Owner and presenter of the festival; the shows ran inside PVR and INOX auditoriums, curated in association with Comedy Lounge.

Venue · Event · 2025

Host cinema chain in Mumbai (Maison INOX, Jio World Plaza and Maison PVR, Jio World Drive). PVR INOX executive director Sanjeev Kumar Bijli also sat on the festival's jury and ambassador roster.

Experiential · 18 Dec 2024

PVR Inox used its in-cinema gamification IP 'Game on Screens' with travel brand Goibibo to build an activation around the Rajinikanth film Vettaiyan -- live contests, trivia and rewards across two Chennai cinemas that the companies said reached over 100,000 moviegoers.

Ad film · 19 Jun 2024

PVR Inox relaunched its 'Fresh Dekho. Bada Dekho.' brand platform with Kartik Aaryan urging audiences to watch new releases immediately in theatres rather than wait for a small-screen release, running in cinemas, on TV and on digital.

Talent: Kartik Aaryan.

Ad film · 15 Feb 2024

A brand campaign celebrating the togetherness of watching movies together in a theatre, fronted by Pankaj Tripathi, conceptualised by Tree Design and produced by SGP Films. It followed on from the earlier 'Fresh Dekho. Bada Dekho.' platform.

Agency: Tree Design. Talent: Pankaj Tripathi.

Venue · Event · 2024

Host cinema chain. The inaugural edition ran entirely at PVR INOX's Maison INOX (Jio World Plaza) and Maison PVR (Jio World Drive) in BKC.