Restaurant Brands Asia (Burger King India)
The company behind Burger King, with 5 confirmed deals on Monumentum.
Deals
Newest first, with what our re-check found on each source.
Launch · 18 Jul 2026
To launch a nine-product Peri-Peri Fest menu, Burger King India made an original musical film that draws on the African and Portuguese roots of peri-peri and the brand's 'dunked' burgers, aimed at Gen Z and backed by influencers, outdoor and restaurant branding.
Agency: Havas Creative India.
Integrated campaign · 5 May 2026
Popeyes India's first television campaign, launched with Rashmika Mandanna signed as brand ambassador and pitched on choosing bold over boring. It ran as a 360-degree rollout across television and digital in South India, with a phased national expansion planned.
Talent: Rashmika Mandanna.
Experiential · 21 Apr 2026
A co-branded Coca-Cola x Burger King food truck that took Whopper meal combos to college campuses, launched at Lovely Professional University's inter-college festival with live music, DJ sets and gaming zones aimed at Gen Z.
Festive · 29 Oct 2024
A Diwali microsite let customers pair six menu items with firecracker designs to generate AI-made 'dhamaka' packaging, share it on Instagram tagging the brand, and win a free Whopper.
Agency: Havas Creative India.
Integrated campaign · 13 Apr 2024 · Reported value Rs 79
A 360-degree value campaign launched during the IPL for two Crispy Veg burgers at Rs 79 and two Crispy Chicken burgers at Rs 99, with the line 'Pet Bharega, Neeyat Nahi', on TV, YouTube, outdoor and social.
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