Boring vs Bold
Popeyes India's first television campaign, launched with Rashmika Mandanna signed as brand ambassador and pitched on choosing bold over boring. It ran as a 360-degree rollout across television and digital in South India, with a phased national expansion planned.
| Brand | Burger King |
|---|---|
| Agency | Not named |
| Talent | Rashmika Mandanna |
| Channels | TV, digital |
| Source | MediaNews4UMediaNews4U |
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