HDFC Life
The company behind HDFC Life, with 5 confirmed deals on Monumentum.
Deals
Newest first, with what our re-check found on each source.
Purpose · 25 Aug 2026
A campaign highlighting the need for financial preparedness given life's uncertainties, part of HDFC Life's ongoing brand messaging.
Sponsorship activation · 24 Apr 2026
A campaign built around HDFC Life's sponsorship of the Kolkata Knight Riders, fronted by KKR players, promoting financial preparedness under the 'Kal Ka Plan' (tomorrow's plan) theme.
Talent: Ajinkya Rahane, Ramandeep Singh, Vaibhav Arora.
Purpose · 22 Jan 2026
A brand campaign reinforcing the role of values and financial planning in shaping a family's, and specifically children's, future.
Ad film · 9 Dec 2025
An ad film campaign, 'Life Ki Script', starring comedian Cyrus Broacha meant to inspire Indians to secure their financial future.
Talent: Cyrus Broacha.
Digital/social · 5 May 2023
A campaign urging Indians not to delay buying insurance, built around the hashtag #InsureKareinBinaDelay.
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