Bridgestone India
The company behind Bridgestone, with 3 confirmed deals on Monumentum.
Deals
Newest first, with what our re-check found on each source.
Integrated campaign · 23 May 2026
Brand campaign on the idea that a car only reaches its engineered performance with the right tyre, using a mountain goat, cheetah and rhino to stand for grip, speed and control on Indian roads, and marking three decades in India. Rolled out across multiple platforms nationally.
Regional · 27 Jan 2026
Regional engagement play in which Punjabi singer and actor Parmish Verma co-creates music-led storytelling and social content for Bridgestone's campaigns aimed at young North Indian buyers, chosen for his car-enthusiast credentials.
Talent: Parmish Verma.
Launch · 11 May 2024
360-degree launch for the Dueler A/T 002 aimed at SUV and 4x4 owners: 140-second films on YouTube, Facebook and Instagram showing the tyre's tread and grip in wet and dry terrain, with brand ambassador PV Sindhu backing a convoy drive across varied Indian landscapes.
Talent: PV Sindhu.
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