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PurposeIndia23 Jun 2026

Sawaal Uthao

A pharma-category campaign for Tata 1mg encouraging patients to ask questions about the medicines prescribed to them, created by agency Humour Me, which won a Bronze Lion in the Pharma category at Cannes Lions 2026.

BrandTata 1mg
AgencyHumour Me
TalentNot named
ChannelsNot named
SourceMediaNews4U

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