Shoppers Stop
Shoppers Stop sponsors 2 properties, mostly culture, arts and literature, and has 5 campaigns on record. 2 confirmed in 2026.
7 of 7 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Official partner · Event · 2026
Official Bookstore Partner.
Partner · Event · 2026
Listed under Sponsors; afaqs! reports the tier as Fashion Partner
Ambassadors
Talent named in Shoppers Stop's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Rakul Preet Singh | Past | 17 Oct 2023 | 17 Oct 2023 |
| Sanya Malhotra | Past | 8 Sep 2023 | 9 Oct 2023 |
| Yami Gautam | Past | 29 Sep 2022 | 29 Sep 2022 |
Campaigns
With the agency and talent where the trade press named them.
Festive · 17 Oct 2023
A Diwali digital campaign with Rakul Preet Singh asking families and friends to give their relationships some 'we-time' by shopping and celebrating together, under the line 'Rishton ko dein thoda we-time'.
Agency: FCB Ulka. Talent: Rakul Preet Singh.
Festive · 9 Oct 2023
A Diwali film for the Kashish ethnic collection in which brand ambassador Sanya Malhotra urges viewers to try something new this festival ('Iss baar kuch naya karte hai'), rolled out on Shoppers Stop's social handles and YouTube.
Talent: Sanya Malhotra.
Ad film · 8 Sep 2023
A launch film for the Fratini collection that follows Sanya Malhotra as the 'Fratini girl' through adventures, time with her mother, travel, work and friendship, with the message of living fully without compromise.
Talent: Sanya Malhotra.
Festive · 29 Sep 2022
Four short Diwali films with Yami Gautam and Dhairya Karwa about families that are traditional in values but progressive in outlook, with gifting at the centre of each story and the sign-off 'Pal bhar mein naye ho jaate hai tyohaar, bas ek nayi soch ek sath'.
Talent: Yami Gautam, Dhairya Karwa.
Regional · 16 Sep 2022
A Durga Puja digital film for West Bengal in which Bengali actor Darshana Banik, preparing for Pujo, realises the year everyone waited for has arrived, twisting the farewell chant 'Aasche bochhor aabar hobe' into a welcome.
Talent: Darshana Banik.
Agencies
Credited on Shoppers Stop's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| FCB Ulka | 1 campaign | 17 Oct 2023 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against e-commerce & retail peers
Confirmed deals only. The full e-commerce & retail leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Shoppers Stop | 2 | 2 | 5 | Culture, arts and literature | 2026 |
| Zomato | 12 | 8 | 4 | Music | 4 Jul 2026 |
| Flipkart | 8 | 6 | 11 | TV and streaming | 19 Jun 2026 |
| Amazon India | 6 | 4 | 3 | Business, tech and industry | 3 Jul 2026 |
| Swiggy | 5 | 5 | 7 | TV and streaming | 31 Jul 2026 |
Where peers sponsor and Shoppers Stop doesn't
| Property | Peers on it |
|---|---|
| Startup Mahakumbh | Zomato, Flipkart, Swiggy |
| Battlegrounds Mobile India Masters Series | Zomato, Swiggy |
| Goafest | Amazon India |
| International Film Festival of India (IFFI), Goa | Zomato |
| Comic Con India | Zomato |
| Bengaluru Tech Summit | Amazon India |
| Filmfare Awards | Amazon India |
| Kaun Banega Crorepati season 18 | Amazon India |
Questions people ask
What does Shoppers Stop sponsor?
Shoppers Stop has 2 confirmed sponsorship properties on record, mostly in culture, arts and literature, including Jaipur Literature Festival, Kala Ghoda Arts Festival. The latest is dated 2026.
Which agency works on Shoppers Stop's campaigns?
Credited on Shoppers Stop campaigns: FCB Ulka (1 campaign, latest 17 Oct 2023).
Know when Shoppers Stop signs something new
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