OLX India
OLX India has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
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Campaigns
With the agency and talent where the trade press named them.
Digital/social · 27 Dec 2024
OLX India's New Year campaign (13 Dec 2024 - 2 Jan 2025) encouraged buying quality pre-owned goods to meet resolutions -- fitness, hobbies, lifestyle -- without overspending, using humorous reels and interactive social content; the agency said it reached over 35 million users.
Agency: Social Panga.
Festive · 24 Oct 2024
A Diwali campaign that turned the traditional pre-festival clean-up into a selling moment, with user stories and tips on listing unused cars, bikes, electronics and furniture on OLX to earn from decluttering.
Agency: Social Panga.
1 deal outside India and the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
Agencies
Credited on OLX India's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Social Panga | 2 campaigns | 27 Dec 2024 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against e-commerce & retail peers
Confirmed deals only. The full e-commerce & retail leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| OLX India | 0 | 0 | 2 | – | 27 Dec 2024 |
| Zomato | 12 | 8 | 4 | Music | 4 Jul 2026 |
| Flipkart | 8 | 6 | 11 | TV and streaming | 19 Jun 2026 |
| Amazon India | 6 | 4 | 3 | Business, tech and industry | 3 Jul 2026 |
| Swiggy | 5 | 5 | 7 | TV and streaming | 31 Jul 2026 |
Where peers sponsor and OLX India doesn't
| Property | Peers on it |
|---|---|
| Startup Mahakumbh | Zomato, Flipkart, Swiggy |
| Battlegrounds Mobile India Masters Series | Zomato, Swiggy |
| Goafest | Amazon India |
| International Film Festival of India (IFFI), Goa | Zomato |
| Comic Con India | Zomato |
| Bengaluru Tech Summit | Amazon India |
| Filmfare Awards | Amazon India |
| Kaun Banega Crorepati season 18 | Amazon India |
Questions people ask
Which agency works on OLX India's campaigns?
Credited on OLX India campaigns: Social Panga (2 campaigns, latest 27 Dec 2024).
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