Hashtag Orange
Named on 9 campaigns for 5 brands on BrandMap.
Clients
Brands this agency is named with, most work first.
| Brand | Campaigns | Latest work |
|---|---|---|
| Philips India (Versuni, Preethi) | 4 | #FansReimagined24 Jan 2026 |
| Lovely Professional University | 2 | Morning Chaos and Late for Class17 Jul 2025 |
| Zuno General Insurance | 1 | Good Drivers Choose Zuno12 Dec 2025 |
| Monte Carlo | 1 | Winter Campaign 202428 Oct 2024 |
| MAN | 1 | Rakshabandhan rap campaign5 Aug 2024 |
Campaigns
Newest first, with what our re-check found on each source.
Digital/social · 24 Jan 2026
Rashmika Mandanna shows off the symmetrical designs of EcoLink's BLDC ceiling fans in a social-led campaign from Hashtag Orange that argues a fan can be a style statement rather than a fixture nobody looks at.
Agency: Hashtag Orange. Talent: Rashmika Mandanna.
Integrated campaign · 12 Dec 2025
A 360-degree push for Zuno SmartDrive, the app-led telematics car insurance that rewards safe driving: three films by Hashtag Orange put aliens on a sofa, a seatbelt-conscious ghost and a confused genie next to the one truly unbelievable thing, insurance that pays you for driving well. Digital-first with OTT, influencers and memes, backed by radio, outdoor, transit and cinema for two to three months from December 2025, plus a free five-day driving-score challenge for non-customers.
Agency: Hashtag Orange.
Ad film · 17 Jul 2025
Two films, 'Morning Chaos' and 'Late for Class', about learners juggling work, caregiving and study, positioning LPU Online as the degree that fits around life rather than the other way round. By Hashtag Orange.
Agency: Hashtag Orange.
Digital/social · 11 Apr 2025
Three comic films on the 'pros and cons' of LPU alumni landing big placement offers, shot in a day on campus with a student cast for the admissions season; the agency reported 20 to 25 million organic reach per film. Part of the Chancellor's 'Edu-Rev' push.
Agency: Hashtag Orange.
Integrated campaign · 28 Oct 2024
A winter-season campaign built around the brand's line 'It's the way you make me feel', for which the agency wrote an original song that the brand kept as its own property. Hashtag Orange took it from concept through execution.
Agency: Hashtag Orange.
Festive · 19 Oct 2024
Festive TVC by Hashtag Orange in which Rahul Dravid lights up a rooftop party, a young hockey player's stadium and night roads, casting Signify's lighting as the thing that makes nights bright and safe across walks of life.
Agency: Hashtag Orange. Talent: Rahul Dravid.
Festive · 5 Aug 2024
An all-female-cast rap video voiced by Mumbai rapper Krantinaari, directed by Nikhil Mehrotra, released across digital platforms for Rakshabandhan celebrating sibling dynamics with a modern twist.
Agency: Hashtag Orange. Talent: Krantinaari.
Ad film · 20 Apr 2023
Pankaj Tripathi plays Bachat Kumar, a savings expert whom everyone asks for money advice and who answers that the only real link to saving is EcoLink BLDC fans and LED lights. Two films from Hashtag Orange, one of them staged as a concert with the actor riding on stage.
Agency: Hashtag Orange. Talent: Pankaj Tripathi.
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Festive · 5 Sep 2022
A 40-second festive film for Philips Smart Wi-Fi LED lights with Sanya Malhotra, showing dimming, preset modes, voice and app control and 16 million colours, run in primetime TV slots and on YouTube.
Agency: Hashtag Orange. Talent: Sanya Malhotra.
Work at Hashtag Orange?
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