BMW India

Integrated campaign · 19 Jan 2026

Brand campaign that sharpens the 'For Every You, there's a BMW' route into matchmaking: the customer does not choose a BMW so much as recognise the one that reflects them. Ran across print, digital and out-of-home and was set up as the umbrella for BMW India's product, service and experience communication through mid-2026.

Digital/social · 7 Oct 2025

Connected-TV ads that viewers could operate with the remote: an interactive carousel for the new 2 Series Gran Coupe and a dynamic backdrop with clickable elements for the X3, run across premium CTV inventory in high-intent households. Built with Interactive Avenues (media) and VDO.AI's CTV technology.

Ad film · 26 Jun 2020

Older landmark. As the first lockdown eased, Ogilvy built a campaign around the things people could not wait to get back to, tying that restlessness to the joy of driving a BMW. The brand said it had read consumer-sentiment data showing people were already planning trips before dialling the positivity up.

Agency: Ogilvy India.