ASMI by Oberoi
The Oberoi Group launched ASMI by Oberoi, an integrated wellness lifestyle framework built on Indian philosophy (Pancha Kosha) across five pillars -- movement, nutrition, bodywork, breath work and mindfulness -- as a new brand pillar alongside its hotels.
| Brand | Trident Hotels |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | Not named |
| Source | EIH Ltd. (Oberoi Hotels) |
More from Trident Hotels
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Giftwrapped by OberoiLaunch · 22 Sep 2025 | Launch | – | 22 Sep 2025 |
| The Oberoi Concours d'Elegance 2026Experiential · 12 Jun 2025 | Experiential | – | 12 Jun 2025 |