UPES ON
UPES ON has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
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Campaigns
With the agency and talent where the trade press named them.
Ad film · 30 Jan 2024
The second film of the same UPES ON pair, following a young woman who picks an online degree over a conventional campus and is framed as the independent thinker for doing it.
Agency: Saatchi & Saatchi Propagate.
Ad film · 30 Jan 2024
One of a pair of films for the university's online-degree arm, arguing that a second degree taken online changes what a working person can do next. Built on the pride a learner feels at the end of it rather than on course features.
Agency: Saatchi & Saatchi Propagate.
Agencies
Credited on UPES ON's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Saatchi & Saatchi Propagate | 2 campaigns | 30 Jan 2024 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against education peers
Confirmed deals only. The full education leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| UPES ON | 0 | 0 | 2 | – | 30 Jan 2024 |
| UpGrad | 2 | 0 | 5 | Kabaddi, hockey, tennis and more | 23 Jan 2024 |
| Duolingo | 1 | 3 | 6 | Esports and gaming | 17 Jul 2026 |
| Byju's | 3 | 0 | 2 | Cricket | 4 Nov 2022 |
| Jaro Education | 1 | 2 | 4 | Business, tech and industry | 11 Jul 2026 |
Where peers sponsor and UPES ON doesn't
| Property | Peers on it |
|---|---|
| ET NOW Global Business Summit | Jaro Education |
| U Mumba | UpGrad |
| Kerala Blasters | Byju's |
| India national cricket team | Byju's |
| Battlegrounds Mobile India Masters Series | Duolingo |
| India women's national cricket team | Byju's |
| Shark Tank India season 1 | UpGrad |
Questions people ask
Which agency works on UPES ON's campaigns?
Credited on UPES ON campaigns: Saatchi & Saatchi Propagate (2 campaigns, latest 30 Jan 2024).
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