Raymond
Raymond has 3 campaigns on record and no confirmed sponsorships yet.
3 of 3 rows confirmed on their sourceHow we check
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Ambassadors
Talent named in Raymond's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Sonu Sood | Current | 12 Jul 2025 | 12 Jul 2025 |
Campaigns
With the agency and talent where the trade press named them.
Ad film · 25 Feb 2026
New chapter of the long-running 'The Complete Man' series: a father comes home still glued to work calls, puts the phone down and joins his children's game, making time the real luxury. Conceived by Omnicom; premiered in the last ten matches of the ICC Men's T20 World Cup on JioHotstar, then 1,300 cinema screens alongside Toxic and Dhurandhar 2, CTV and about 100 outdoor sites.
Agency: Omnicom.
Purpose · 12 Jul 2025 · Reported value 4 lakh
Annual drive with Goonj, fronted this year by Sonu Sood: from 4 to 27 July people dropped wearable used clothes at Raymond Shops and multi-brand outlets for stitching vouchers on Raymond fabric; the garments go to Goonj's circularity centres as material kits for rural work. The 2024 edition collected over 4 lakh garments.
Talent: Sonu Sood.
Festive · 24 Nov 2022
Integrated campaign by DDB Mudra Group for the men's ethnic-wear line (sherwanis, kurtas, bundis, jackets) built on the joy of shopping for festive and wedding clothes together with family; a film for theatres plus print, outdoor and digital.
Agency: DDB Mudra.
Agencies
Credited on Raymond's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Omnicom | 1 campaign | 25 Feb 2026 |
| DDB Mudra | 1 campaign | 24 Nov 2022 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against fashion & lifestyle peers
Confirmed deals only. The full fashion & lifestyle leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Raymond | 0 | 1 | 3 | – | 25 Feb 2026 |
| Titan | 0 | 10 | 17 | – | 1 Sep 2026 |
| Lux Industries | 4 | 3 | 8 | Business, tech and industry | 16 Apr 2026 |
| Skechers | 3 | 1 | 7 | Football | 16 Apr 2026 |
| Levi's India | 3 | 2 | 5 | Music | 2 Sep 2026 |
Where peers sponsor and Raymond doesn't
| Property | Peers on it |
|---|---|
| Global Fintech Fest | Lux Industries |
| Jaipur Pink Panthers | Lux Industries |
| Punjab Kings | Lux Industries |
| Mohun Bagan Super Giant | Skechers |
| Mumbai Indians | Skechers |
| Lollapalooza India | Levi's India |
| Special Ops 2 | Lux Industries |
| Diljit Dosanjh Dil-Luminati India Tour | Levi's India |
Questions people ask
Who are Raymond's brand ambassadors in 2026?
Campaigns since April 2025 feature Sonu Sood. This comes from campaign credits in the trade press, not from endorsement contracts.
Which agency works on Raymond's campaigns?
Credited on Raymond campaigns: Omnicom (1 campaign, latest 25 Feb 2026); DDB Mudra (1 campaign, latest 24 Nov 2022).
Know when Raymond signs something new
One email when Raymond or a fashion & lifestyle rival signs a sponsorship, an ambassador or a campaign.
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