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Mars India (Snickers, Galaxy)

FoodIndia

Mars India (Snickers, Galaxy) has 8 campaigns on record and no confirmed sponsorships yet.

2Confirmed in 2026
8Campaigns
6Ambassadors
1 Sep 2026Latest deal

8 of 8 rows confirmed on their sourceHow we check

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Ambassadors

Talent named in Mars India (Snickers, Galaxy)'s campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.

NameStatusFirst seenLatest campaign
KL RahulCurrent16 Oct 20251 Sep 2026
Suryakumar YadavCurrent16 Oct 202516 Oct 2025
Sanya MalhotraCurrent3 Jun 20253 Jun 2025
Bhumi PednekarCurrent23 Apr 202523 Apr 2025
Rohit ShettyPast18 Jul 202418 Jul 2024
Jasprit BumrahPast26 Apr 202426 Apr 2024

Campaigns

With the agency and talent where the trade press named them.

Launch · 1 Sep 2026

Mars launched a digestion-focused dry food with a belly-shaped kibble and built the campaign on how closely dog owners watch their pet's bowel habits. KL Rahul and his dog front the brand film, supported by a dedicated microsite on canine digestive health.

Talent: KL Rahul.

Ad film · 21 Feb 2026

An ASMR film built around the crunch of the pocket-shaped kibble in Whiskas dry food, following the sequence of crunch, lick and purr to sell texture as the thing cats respond to at mealtime.

Ad film · 16 Oct 2025

Two cricketers front a set of films arguing that a daily serving of Pedigree dry food carries the protein of several chicken livers, the calcium of cups of milk and the vitamin E of a pile of carrots, aimed at owners who feed home-cooked meals out of habit.

Talent: KL Rahul, Suryakumar Yadav.

Digital/social · 3 Jun 2025

A digital film for Whiskas wet cat food in which Sanya Malhotra auditions a chef whose dishes her cat rejects one after another until he serves the pouch. Built on how few Indian cat owners buy formulated cat food.

Talent: Sanya Malhotra.

I Pouch You

Digital/social · 23 Apr 2025

A digital-first campaign for the Pedigree gravy pouches that casts feeding as a love language. Bhumi Pednekar and her dog Beau carry the main film plus an interactive 'Who's More Likely To?' video.

Talent: Bhumi Pednekar.

Show 3 more

Sports · 29 Oct 2024

Cricket-season extension of 'You're Not You When You're Hungry': a TVC of fans making out-of-sorts blunders, two 10-second digital films in nine languages, a Noobieverse spot-the-mistake game with UPI cashback, and 'Stumped' and 'No Ball' themed bars in stores.

Agency: DDB Tribal.

Ad film · 18 Jul 2024

Rohit Shetty signed as Snickers ambassador; the DDB Tribal film has him take over a driving lesson and stage car stunts through a fish market and onto a boat until a Snickers turns him back into a calm instructor.

Agency: DDB Tribal. Talent: Rohit Shetty.

Launch · 26 Apr 2024

Launch TVC for the strawberry jelly-topped gum on the 'Har Pal Fun Kar' promise, with Jasprit Bumrah turning a tight spot into fun; aired in eight languages on TV and on digital.

Agency: DDB Tribal. Talent: Jasprit Bumrah.

5 deals outside India and the Gulf

Rows under the same brand name abroad. Not counted in the numbers above.

Querétaro

Shirt sponsor · Team · 2025

Front-of-shirt sponsor of Querétaro, 2025–present. Listed for the 2025–26 season.

Columbus Crew

Shirt sponsor · Team · 1996

Front-of-shirt sponsor of Columbus Crew, 1996–2000.

Columbus Crew

Sleeve sponsor · Team · 1996

Sleeve sponsor of Columbus Crew, 1996–2000.

Columbus Crew

Shorts sponsor · Team · 1996

Shorts sponsor of Columbus Crew, 1996–2000.

SSC Napoli

Shirt sponsor · Team · 1988

Front-of-shirt sponsor of SSC Napoli, 1988–1991.

Agencies

Credited on Mars India (Snickers, Galaxy)'s campaigns, latest first. Roles (creative, media, PR) are not recorded yet.

DDB Tribal3 campaigns29 Oct 2024

Marketing leadership

As reported in the trade press, with the date and the article.

29 Jul 2025
Chief Marketing Officer, Mars Wrigley India: Nikhil Rao · MediaNews4U
29 Oct 2024
Director of Marketing and Customer Marketing, Mars Wrigley India: Varun Kandhari · MediaNews4U

Against food peers

Confirmed deals only. The full food leaderboard.

BrandProperties2026 dealsCampaignsMain passion pointLatest
Mars India (Snickers, Galaxy)028–1 Sep 2026
ITC9413TV and streaming13 Jun 2026
McDonald's India (Westlife + CPRL franchisees)0214–1 Aug 2026
Britannia2413Business, tech and industry25 Aug 2026
KFC / Pizza Hut India (Sapphire, Devyani franchisees)0510–30 Jul 2026

Where peers sponsor and Mars India (Snickers, Galaxy) doesn't

Questions people ask

Who are Mars India (Snickers, Galaxy)'s brand ambassadors in 2026?

Campaigns since April 2025 feature KL Rahul, Suryakumar Yadav, Sanya Malhotra, Bhumi Pednekar. This comes from campaign credits in the trade press, not from endorsement contracts.

Which agency works on Mars India (Snickers, Galaxy)'s campaigns?

Credited on Mars India (Snickers, Galaxy) campaigns: DDB Tribal (3 campaigns, latest 29 Oct 2024).