Channel 4 FM
Channel 4 FM sponsors 1 property, mostly cricket, and has 1 campaign on record. 2 confirmed in 2026.
1 of 2 rows confirmed on their sourceHow we check
See how Channel 4 FM compares with Star Sports and The Times of IndiaA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose
Sponsorships
Season by season, then every row newest first with what our check found on its source.
Campaigns
With the agency and talent where the trade press named them.
Experiential · 1 Sep 2026
A talent hunt run by the Dubai English station to find a junior presenter, taken to a public vote on the station website and a live final. Al Ghurair Centre and Skiply back it and RAKBANK is the powered-by sponsor.
Against media & entertainment peers
Confirmed deals only. The full media & entertainment leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Channel 4 FM | 1 | 2 | 1 | Cricket | 1 Sep 2026 |
| Star Sports | 11 | 11 | 7 | Cricket | 14 Aug 2026 |
| The Times of India | 8 | 8 | 11 | Running and fitness | 18 May 2026 |
| Crunchyroll | 2 | 5 | 0 | Culture, arts and literature | 2026 |
| Mirchi | 6 | 8 | 0 | Culture, arts and literature | 2026 |
Where peers sponsor and Channel 4 FM doesn't
| Property | Peers on it |
|---|---|
| Goafest | Star Sports, The Times of India |
| Comic Con India | Crunchyroll, Mirchi |
| Filmfare Awards | Star Sports, Mirchi |
| Tata Mumbai Marathon | The Times of India, Mirchi |
| TCS World 10K Bengaluru | The Times of India, Mirchi |
| Vedanta Delhi Half Marathon | The Times of India, Mirchi |
| Battlegrounds Mobile India Masters Series | Star Sports, Crunchyroll |
| International Film Festival of India (IFFI), Goa | Star Sports |
Questions people ask
What does Channel 4 FM sponsor?
Channel 4 FM has 1 confirmed sponsorship property on record, mostly in cricket, including DP World ILT20. The latest is dated 1 Sep 2026.
Does Channel 4 FM sponsor cricket?
Yes. Channel 4 FM has 1 confirmed cricket deal on record.
Know when Channel 4 FM signs something new
One email when Channel 4 FM or a media & entertainment rival signs a sponsorship, an ambassador or a campaign.
Work at Channel 4 FM? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.