Billboard Arabia
Billboard Arabia has 3 campaigns on record and no confirmed sponsorships yet.
3 of 3 rows confirmed on their sourceHow we check
See how Billboard Arabia compares with Star Sports and The Times of IndiaA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose
Campaigns
With the agency and talent where the trade press named them.
Digital/social · 17 Feb 2025
Billboard Arabia and TikTok launched a weekly MENA music chart built from the number of TikTok videos made with each artist's songs, announced on stage at the TikTok Awards and updated every week as a discovery vehicle for Arab artists.
Talent: Islam Kabonga, Ibraheem Al Sultan, Majid Al Muhandis.
Experiential · 3 Dec 2024
The first Billboard Arabia Music Awards, staged in Riyadh at the King Fahad Cultural Centre as part of the debut Riyadh Music Week, with 40-plus categories decided on streaming data and live performances from regional stars. Brand partners included Maybelline, Genesis, TikTok and American Express.
Talent: Elissa, Dystinct, Ahmed Saad, Ayed, Tul8te, Assala Nasri, Al Shami.
Rebrand · 5 Apr 2018
The Saudi English-language daily relaunched with a new look, a new tagline and a redesigned story format that paired each report with a speed-read version, fact panels and graphics. It was unveiled at the Arab Media Forum in Dubai.
Against media & entertainment peers
Confirmed deals only. The full media & entertainment leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Billboard Arabia | 0 | 0 | 3 | – | 17 Feb 2025 |
| Star Sports | 11 | 11 | 7 | Cricket | 14 Aug 2026 |
| The Times of India | 8 | 8 | 11 | Running and fitness | 18 May 2026 |
| Crunchyroll | 2 | 5 | 0 | Culture, arts and literature | 2026 |
| Mirchi | 6 | 8 | 0 | Culture, arts and literature | 2026 |
Where peers sponsor and Billboard Arabia doesn't
| Property | Peers on it |
|---|---|
| Goafest | Star Sports, The Times of India |
| Comic Con India | Crunchyroll, Mirchi |
| Filmfare Awards | Star Sports, Mirchi |
| Tata Mumbai Marathon | The Times of India, Mirchi |
| TCS World 10K Bengaluru | The Times of India, Mirchi |
| Vedanta Delhi Half Marathon | The Times of India, Mirchi |
| Battlegrounds Mobile India Masters Series | Star Sports, Crunchyroll |
| International Film Festival of India (IFFI), Goa | Star Sports |
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