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KENT's other deals
Other · 25 Aug 2026
Advertisements and social posts that called the two-year filter life and no-servicing claims of Urban Company's Native purifiers a marketing gimmick and described using them as unsafe and risky. Urban Company sued for disparagement in the Delhi High Court on 11 August 2026; Kent told the court on 12 August it would withdraw the ads and not repeat similar claims.
Other · 23 Jan 2024
Kent bought a two-minute exclusive branding roadblock across Aaj Tak, India Today TV, GNT, Aaj Tak HD and Aaj Tak's digital and connected-device feeds covering the 84-second Pran Pratishtha muhurat at the Ayodhya Ram temple, pitching 'purity' against the moment. Planned by media agency Alliance Advertising.
Shirt sponsor · Team · 2017
Front-of-shirt sponsor of Odisha, 2017–2018.
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