Careem Box delivers the unexpected
A 360 campaign for the pick-up-and-drop service, launched with a contortionist folding herself into a green Careem Box on a street in Barsha. Captains then rode Dubai with custom boxes holding a fake Mona Lisa, giant teddy bears and gold bars to make the point that the box will carry anything that fits.
| Brand | Careem |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | on-ground, social, digital, OOH |
| Source | Communicate Online |
More from Careem
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Order from 'the other guys'Digital/social · 1 Sep 2026 | Digital/social | – | 1 Sep 2026 |
| Udhiya 2025Festive · 22 May 2025 | Festive | – | 22 May 2025 |
| Everyday life, made simple (Super App launch)Rebrand · 20 Oct 2020 | Rebrand | – | 20 Oct 2020 |