Everyday life, made simple (Super App launch)
The campaign that carried Careem from ride-hailing to a multi-service Super App, launched 15 October 2020. It used ordinary daily moments to explain Ride, Food, Order Anything, Delivery and Careem Pay in one place, under the brand idea 'Everyday life, made simple'.
| Brand | Careem |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | digital, social, TV |
| Source | Communicate Online |
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