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Digital/socialGulf16 Jan 2024

شرب الحليب.. سر اللبيب (Milk every day, is the smart way)

A fresh-milk campaign extended onto Anghami, where the streaming service's AI tools and the voice of Saudi singer Rasha Rizk let parents generate a personalised song using their child's name to encourage a daily milk habit, then share it on social.

BrandAlmarai
AgencyNot named
TalentRasha Rizk
Channelsdigital, social
SourceCampaign Middle East

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