DIB
DIB has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
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Campaigns
With the agency and talent where the trade press named them.
Other · 21 Jan 2026
A prize-draw campaign running off everyday banking behaviour, with gold as the reward and several routes to enter. DIB positioned it as a continuation of its reward-led run alongside the Dream Bigger campaign, the Fiesta 50 Golden Jubilee campaign and the relaunched DIB XTRA salary transfer proposition.
Digital/social · 9 Dec 2025
A social media contest marking fifty years of the bank, giving away commemorative gold prizes of 5g, 10g, 20g, 40g and 50g, with a grand draw in the last week of December and winners announced on DIB's own channels. It ran under the anniversary line 'Progress Never Stops'.
Against banking & finance peers
Confirmed deals only. The full banking & finance leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| DIB | 0 | 1 | 2 | – | 21 Jan 2026 |
| IDFC FIRST Bank | 9 | 5 | 3 | Running and fitness | 2026 |
| SBI | 8 | 8 | 13 | Business, tech and industry | 17 Jun 2026 |
| Kotak Mahindra Bank | 7 | 1 | 12 | Kabaddi, hockey, tennis and more | 7 Jul 2026 |
| HSBC India | 9 | 2 | 2 | Music | 2026 |
Where peers sponsor and DIB doesn't
| Property | Peers on it |
|---|---|
| Global Fintech Fest | SBI, HSBC India |
| Antaragni | IDFC FIRST Bank, SBI |
| International Film Festival of India (IFFI), Goa | SBI |
| Jaipur Pink Panthers | IDFC FIRST Bank |
| Punjab Kings | Kotak Mahindra Bank |
| Bengaluru Bulls | Kotak Mahindra Bank |
| Dubai Rugby Sevens | HSBC India |
| Kaun Banega Crorepati season 17 | SBI |
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