ITC rebrand to Salam
Integrated Telecom Company retired the ITC name and relaunched as Salam, a consumer-facing brand introduced alongside its gigabit fibre offer as the company moved from a wholesale and enterprise carrier towards the retail Saudi market.
| Brand | Salam |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | Not named |
| Source | Telecompaper |
More from Salam
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Salam at LEAP 2025Sponsorship activation · 17 Feb 2025 | Sponsorship activation | Socialeyez | 17 Feb 2025 |
| ITC rebrands as SalamRebrand · 10 Jun 2021 | Rebrand | – | 10 Jun 2021 |