Masafi brand identity refresh 2025
Masafi refreshed its visual identity across the water and tissue ranges in early 2025, keeping regional heritage cues while modernising the look. Campaign Middle East frames the Ramadan pack as an extension of that wider identity shift.
| Brand | Masafi Water |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | in-store, digital |
| Source | Campaign Middle East |
More from Masafi Water
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Ramadan 2025 limited-edition packaging with Mariam AbbasFestive · 21 Mar 2025 | Festive | – | 21 Mar 2025 |