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Sponsorship activationGulf12 Oct 2020

IPL 2020 logistics campaign

A campaign run around the 2020 Indian Premier League, which was staged in the UAE that season, aimed at building awareness for a category most viewers never think about and at giving logistics an emotional register rather than a functional one.

BrandDP World
AgencyNot named
TalentNot named
ChannelsTV, digital
SourceET BrandEquity

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