Tic Tac
Tic Tac sponsors 2 properties, mostly motorsport, and has 1 campaign on record. 1 confirmed in 2026.
3 of 4 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
1 more row we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
In-video ad read · Podcast · 15 Apr 2026
Ferrero is named as a sponsor in the show notes of 1 episode on 2026-04-15, most recently 'Red-Hot Hornets Cool Off Heat in Play-In Victory | Real Ones'.
Ambassadors
Talent named in Tic Tac's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Hrithik Roshan | Current | 10 Feb 2026 | 10 Feb 2026 |
Campaigns
With the agency and talent where the trade press named them.
Festive · 10 Feb 2026
Brand endorser Hrithik Roshan leaves a Ferrero Rocher and a note reading 'Follow the shine' for his Valentine, who follows a trail of golden touches to a pyramid of Ferrero Rocher, positioning the chocolate as the go-to Valentine's Day gift.
Talent: Hrithik Roshan.
Marketing leadership
As reported in the trade press, with the date and the article.
Against food peers
Confirmed deals only. The full food leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Tic Tac | 2 | 1 | 1 | Motorsport | 10 Feb 2026 |
| Factor | 71 | 47 | 0 | Creators and podcasts | 7 Sep 2026 |
| HelloFresh | 46 | 15 | 0 | Creators and podcasts | 3 Aug 2026 |
| Hungryroot | 36 | 27 | 0 | Creators and podcasts | 31 Aug 2026 |
| ButcherBox | 36 | 30 | 0 | Creators and podcasts | 3 Sep 2026 |
Questions people ask
What does Tic Tac sponsor?
Tic Tac has 2 confirmed sponsorship properties on record, mostly in motorsport, including Ferrari, Jordan. The latest is dated 10 Feb 2026.
Who are Tic Tac's brand ambassadors in 2026?
Campaigns since April 2025 feature Hrithik Roshan. This comes from campaign credits in the trade press, not from endorsement contracts.
Know when Tic Tac signs something new
One email when Tic Tac or a food rival signs a sponsorship, an ambassador or a campaign.
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