Skip to content
Subscribe
Integrated campaignGulf11 May 2023

#LiveItUpLikeMomoa

Jason Momoa took over from Kevin Hart as Yas Island's Chief Island Officer, arriving in a launch film that had him paddling from Hollywood to Abu Dhabi, then working through the island's attractions on social. One spot put him at Ferrari World coaching children on riding rollercoasters while being visibly afraid of them himself.

BrandYas Island Abu Dhabi
AgencyNot named
TalentJason Momoa
Channelsdigital, social
SourceCommunicate Online