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PurposeGulf20 Jun 2024

Family Online Safety

TDRA ran a national awareness campaign with the UAE Media Council and TikTok on privacy, online gaming, cyberbullying, screen time and parental controls. It used short videos fronted by social media influencers and ran across cinemas, theatres and television channels nationwide.

BrandTelecommunications and Digital Government Regulatory Authority
AgencyNot named
TalentNot named
ChannelsTV, cinema, social, digital
SourceCampaign Middle East