Ontegra
Deyaar renamed its facilities-management subsidiary Ontegra, a coinage from 'onward' and 'integration', and pinned the new identity to a technology story. The launch was announced alongside two ChatGPT-based voice assistants, Techi for internal operations and Alegra for the customer help desk.
| Brand | Ontegra |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | digital |
| Source | Construction Business News Middle East |