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LaunchGulf24 Apr 2018

meem Bahrain launch

GIB brought its Shariah-compliant digital bank meem to Bahrain with a launch event at the meem store in The Avenues attended by the Central Bank governor. The proposition was a One Pack current-and-savings account opened and run entirely from a mobile app, with a video contact centre and social-media servicing.

BrandGulf
AgencyNot named
TalentNot named
Channelsdigital, on-ground, in-store
SourceThe Daily Tribune (News of Bahrain)