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PurposeGulf18 Jun 2026

Gift It Forward 2026

Dubai Holding's Ramadan giving platform, run during the Season of Wulfa, turned more than 500,000 surplus inventory items from its hotels, malls and developments into gifts worth over AED 22 million for blue-collar workers, People of Determination, orphans, students, taxi drivers and low-income families. Donations from over 65 partners diverted more than 125 tonnes from landfill.

BrandDubai Holding
AgencyNot named
TalentNot named
Channelson-ground, digital
SourceDubai Holding

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