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SportsGulf21 May 2025

Danube Hai Na

A cricket-led push built around the tagline 'Danube Hai Na' and bought on IPL 2025 across Star Sports and JioHotstar, aimed at Indian buyers considering a Dubai home. Anis Sajan, Vice Chairman of Danube Group, said the buy was about brand recall and lead volume rather than a single project.

BrandDanube Properties
AgencyNot named
TalentNot named
ChannelsTV, OTT, digital
SourceET BrandEquity

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