Tales & Treats
A winter season series at the Abu Dhabi mall built on live acrobatic performances in festive costume, paired with a Scratch & Win shopper promotion carrying prizes worth up to Dh100,000, running into a New Year's Day line-up on 1 January 2025.
| Brand | Dalma Mall |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | in-store, on-ground |
| Source | Khaleej Times |